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 MILLIONS 
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Indiana Jones IV

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Post MILLIONS
Fox Searchlight is a very good distributor, the had released many crossover hits in recent years, such as NAPOLEON DYNAMITE, GARDEN STATE, BEND IT LIKE BECKHAM, ONE HOUR PHOTO, 28 DAYS LATER......

MILLIONS is a new movie that was directed by Danny Boyle (28 DAYS LATER). This movie got very good reviews at 2004. Fox Searchlight will release this movie's PG-rated edited version in US on March 11 (limited release). With the help of Fox Searchlight, I think that this movie would gross more than $20 million in US and become another Fox Searchlight's crossover hit.

US trailer
http://www.apple.com/trailers/fox_searc ... lions.html


Last edited by mary on Wed Apr 06, 2005 8:31 am, edited 6 times in total.



Mon Jan 03, 2005 7:52 pm
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Post Re: MILLIONS- From the director of 28 DAYS LATER
l really like the trailer...but it seems VERY familiar...almost as if it were a remake of something...dunno why...

anyway, l kinda doubt it'll make that much...maybe more like 9-12...but then again, l'm far from good at these things...just wanted to comment... :wink: :oops: :?


Mon Jan 03, 2005 10:18 pm
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Eeeew, 28 DAYS LATER was diabolical.

Seriously the worst movie i seen in 2002. (UK).

Absolute un-scary, mind numbingly boring tripe.

:evil:


Tue Jan 04, 2005 9:28 am
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If this movie gets the 80%+ reviews like most Fox Searchlight films, then yes 20m is not out of the question.

I for one will go see it, it looks very interesting. Reminds me of that movie ... what was it ... the red flyer?

KJ


Tue Jan 04, 2005 1:18 pm
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I thought the trailer looked horrid, but I loved some of the director's previous works so I might catch this.


Tue Jan 04, 2005 10:15 pm
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Indiana Jones IV

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Wed Jan 12, 2005 6:40 pm
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Indiana Jones IV

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Disappointing opening weekend.... only $14,600 per screen average.... (I expected $20,600 per screen average, like BEND IT LIKE BECKHAM)
http://boxofficemojo.com/weekend/chart/ ... =10&p=.htm


Sun Mar 13, 2005 4:13 pm
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mary wrote:
Disappointing opening weekend.... only $14,600 per screen average.... (I expected $20,600 per screen average, like BEND IT LIKE BECKHAM)
http://boxofficemojo.com/weekend/chart/ ... =10&p=.htm


That still isn't too bad. Not great, but not bad.

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Sun Mar 13, 2005 4:34 pm
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Mr. X wrote:
mary wrote:
Disappointing opening weekend.... only $14,600 per screen average.... (I expected $20,600 per screen average, like BEND IT LIKE BECKHAM)
http://boxofficemojo.com/weekend/chart/ ... =10&p=.htm


That still isn't too bad. Not great, but not bad.


I'd consider that great. I saw absolutely no promo for this movie except for the ad in the Calendar in LA Times, where they list movie ads and showtimes!

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Mon Mar 14, 2005 2:24 pm
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Millions looks.....damn irritating.
Seriously, me and kids - we have an understanding. If they are annoying they stay the fuck away and i dont punch them
Although kids seem to really like me so im constantly adopted babysitter.

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Mon Mar 14, 2005 6:45 pm
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Indiana Jones IV

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MILLIONS' US box office performance is a big disappointment for me.

This family movie is getting amazing reviews. With a good grassroots marketing push, this movie should gross more than $10 million in US.

Now, this movie will be lucky to gross more than $5 million in US......

Fox Searchlight always does good job to promote movies. Unlucky, MILLIONS is a exception....


Tue Apr 05, 2005 5:26 pm
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Well aside from the fact that it's just not a great movie (qv: my review in the Overseas & Indies forum) - they are keeping it in extremely limited release for a long time. I find that often kills a movie's chances of drawing a bigger crowd, because the reviews (and they were very positive) came out 4-5 weeks ago now. And WOM from the hip urban crowd at the one downtown theatre it's been playing at, doesn't necessarily get passed on to the suburban crowds (weeks later) when it finally widens...


Tue Apr 05, 2005 6:51 pm
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Eagle wrote:
If this movie gets the 80%+ reviews like most Fox Searchlight films, then yes 20m is not out of the question.

I for one will go see it, it looks very interesting. Reminds me of that movie ... what was it ... the red flyer?

KJ


Wasn't that Radio Flyer?


Tue Apr 05, 2005 6:51 pm
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I think that Fox Searchlight shot themselves in the foot by having a small movie made by Danny Boyle, and then having the movie looking too weird for families and too sugary sweet and cutesy for anyone else (I mean c'mon, the poster is a little freckled kid smiling like it's the 4th grade yearbook.). Unlike most Fox Searchlight movies, this one was probably just too hard to market.


Tue Apr 05, 2005 7:19 pm
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MovieDude wrote:
I think that Fox Searchlight shot themselves in the foot by having a small movie made by Danny Boyle, and then having the movie looking too weird for families and too sugary sweet and cutesy for anyone else (I mean c'mon, the poster is a little freckled kid smiling like it's the 4th grade yearbook.). Unlike most Fox Searchlight movies, this one was probably just too hard to market.



It's nothing wrong that having a small movie made by Danny Boyle. MILLIONS rough cut was shown in 2003 Mifed and instantly ignited a bidding war; even Screen Gems and Focus wanted to buy this movie.

I don't think that this movie is more "tough sell" than DOWNFALL.... Now, DOWNFALL will probaly gross more than MILLIONS.

Anyway, Variety's review think this movie "could do reasonable numbers with a wide swathe of auds if positioned clear of heavyweight crowd-pleasers". (Variety's reviewers are supposed to watch movies with an eye for "potential domestic box office performance.")


Tue Apr 05, 2005 10:10 pm
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mary wrote:
...

I don't think that this movie is more "tough sell" than DOWNFALL.... Now, DOWNFALL will probaly gross more than MILLIONS.



Nah. Downfall could really only be targetted at one audiance so it had no problem figuring out where to place adds and how they should color the information in those adds. When I first saw the trailer for millions it looked terribly cutesy. Then I saw it again and thought it might be more of a fantasy psychology film (like Donnie Darko) but then saw it a third time and thought, nope, cutesy. If really couldn't figure out who should be wanting to see this movie. Too bad, it doesn't look totally horrific, it just couldn't latch onto anyone.


Tue Apr 05, 2005 10:19 pm
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mary wrote:
MovieDude wrote:
I think that Fox Searchlight shot themselves in the foot by having a small movie made by Danny Boyle, and then having the movie looking too weird for families and too sugary sweet and cutesy for anyone else (I mean c'mon, the poster is a little freckled kid smiling like it's the 4th grade yearbook.). Unlike most Fox Searchlight movies, this one was probably just too hard to market.



It's nothing wrong that having a small movie made by Danny Boyle. MILLIONS rough cut was shown in 2003 Mifed and instantly ignited a bidding war; even Screen Gems and Focus wanted to buy this movie.

I don't think that this movie is more "tough sell" than DOWNFALL.... Now, DOWNFALL will probaly gross more than MILLIONS.

Anyway, Variety's review think this movie "could do reasonable numbers with a wide swathe of auds if positioned clear of heavyweight crowd-pleasers". (Variety's reviewers are supposed to watch movies with an eye for "potential domestic box office performance.")


You're missing my point, though dolce got it. The movie didn't really have a specific demographic that it was aiming for, and in the end didn't really get any one group very well.


Wed Apr 06, 2005 2:54 am
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Indiana Jones IV

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You people may be right at this point. According to screendaily.com, "Difficult to categorise, Millions may struggle to define itself as family fare or adult drama and simply fall through the cracks. "

I still think that MILLIONS could be a box office hit.

Variety's reviewer think that WHALE RIDER is also a movie that "may having some trouble positioning itself between family-pic and arthouse poles." In fact, WHALE RIDER did very similary to MILLIONS at opening weekend; but the box office legs of WHALE RIDER is much better than MILLIONS, thanks to the good grassroots marketing push.

PS: In US, WHALE RIDER is released by Bob Berney, who releases DOWNFALL in US. He is a master of grassroots marketing.


Wed Apr 06, 2005 3:55 am
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Weird how you always make thread titles to suit you, and absolutely no one else.

Just because YOUR dissapointed with a movie's gross, but no one else seems to be

BO DISSAPOINTMENT!

or
BOX OFFICE FLOP

or something like

HORRIBLE NEW TRAILER.

Really is very lop sided views.....ahwell it's your thread.


Wed Apr 06, 2005 6:23 am
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Indiana Jones IV

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I agree with you that I can't use HORRIBLE NEW TRAILER as a thread title in BO forum. Otherwise, I don't think so.


I haven't mean that MILLIONS is BOX OFFICE FLOP, but I think that this movie is a box office disappointment .

mansonmyers wrote:
and absolutely no one else.


In this case, I don't think so. According to the webmaster of filmjerk.com, Fox Searchlight also had a very high hope on this movie; they even bought TV advertising. (Buying TV advertising is very rare for limited-released movies.)


Wed Apr 06, 2005 8:22 am
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Indiana Jones IV

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OK...... I changed my title......


I don't want to make anyone unhappy.......


Wed Apr 06, 2005 8:31 am
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Thanks alot :)


Wed Apr 06, 2005 8:35 am
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mary wrote:
You people may be right at this point. According to screendaily.com, "Difficult to categorise, Millions may struggle to define itself as family fare or adult drama and simply fall through the cracks. "

I still think that MILLIONS could be a box office hit.

Variety's reviewer think that WHALE RIDER is also a movie that "may having some trouble positioning itself between family-pic and arthouse poles." In fact, WHALE RIDER did very similary to MILLIONS at opening weekend; but the box office legs of WHALE RIDER is much better than MILLIONS, thanks to the good grassroots marketing push.

PS: In US, WHALE RIDER is released by Bob Berney, who releases DOWNFALL in US. He is a master of grassroots marketing.

To Whale Rider's advantage, it was an awesome movie.

Unfortunately, Millions is just an okay movie...


Wed Apr 06, 2005 11:45 am
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