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| No Time to Die - what went wrong? https://worldofkj.com/forum/viewtopic.php?f=12&t=88631 |
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| Author: | 1924 [ Sat Oct 09, 2021 12:30 pm ] |
| Post subject: | No Time to Die - what went wrong? |
Sub 60m for Craig’s hugely marketed swan song? Not good by any terms |
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| Author: | Corpse [ Sat Oct 09, 2021 12:38 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Expectations. Outside of Marvel, little has shown that the U.S. market is really back to normal yet. It's getting there, just not yet. And even then, Marvel not hitting $100 million yet (OW) is probably more evidence of this. |
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| Author: | publicenemy#1 [ Sat Oct 09, 2021 12:42 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Doing close to MCU films was unrealistic. In pre-pandemic all the films that have done 70m+ would have opened to 100m+. Bond was never going to do those kind of #s. Maybe pre-pandemic it could've opened near Skyfall but with Venom massively overperforming people assumed box office is normal again. I think if it hits 60m that's a fine #, $10m drop from Spectre wouldn't be anything to cry about. |
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| Author: | O [ Sat Oct 09, 2021 12:53 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
I don't think anything has gone wrong yet! It's an older skewing movie and during a pandemic, they aren't going to see this opening weekend due to crowds. If the total is under $150M than something's gone wrong imo. A few factors impacting it though in terms of massive breakout: -Time: 6 years is tied for the longest gap between Bond Movies leading up to Goldeneye. It kind of dampened the rush out factor to see Craig's last Bond movie OW a bit. -Spectre: Skyfall became a phenomenon globally. Spectre's reception was meh. Less need to rush. -Screen time: It's the longest James Bond movie ever out of 25 movies! It's per screening average apparently is comparable to Shang Chi. -Demographics: Older audiences just aren't going to the theater as much during the pandemic. I think more will show up in further weeks though. -Comparisons: Venom was an understated pop culture crowdpleaser that sort of quietly ended up doing $1B. In regular times, that movie probably could have opened to $125M+ imo. -Holidays: Winter in coming and think a lot of people are using this time now to travel, spend time outside over this long weekend. More so than usual. -Reviews: They seem OK but not raving. Older audiences are more review driven. |
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| Author: | Jack Sparrow [ Sat Oct 09, 2021 1:03 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Nothing... yet. Maybe those presales numbers inflated expectations but other than that nothing went wrong as of now. I do not think it will reach $175m though so let's not call it a disappointment otherwise. |
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| Author: | Rev [ Sat Oct 09, 2021 1:40 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
The pandemic |
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| Author: | Flava'd vs The World [ Sat Oct 09, 2021 1:41 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Nothing. The disappointment is all Venom's fault. |
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| Author: | Shack [ Sat Oct 09, 2021 2:06 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
It's fine as expectations numbers are a bit lower during covid. Skyfall was an aberration. |
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| Author: | zwackerm [ Sat Oct 09, 2021 11:10 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
It is weirder that Spectre opened so far below Skyfall than this opening below Spectre considering how well Skyfall was received. You'd think Spectre would've done 100m OW and then cratered with bad WOM. But it had a disappointing opening and WOM |
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| Author: | Jack Sparrow [ Sat Oct 09, 2021 11:33 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
More like Skyfall was the outlier and not the other way around. You forget Craig did two other Bond movies. |
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| Author: | zwackerm [ Sun Oct 10, 2021 8:35 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Jack Sparrow wrote: More like Skyfall was the outlier and not the other way around. You forget Craig did two other Bond movies. Yeah, and you'd think Skyfall did well off goodwill from the first 2 films. Logic dictates that Spectre shouldn't have fallen so far OW considering how well received and leggy Skyfall was |
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| Author: | Jack Sparrow [ Sun Oct 10, 2021 9:09 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Skyfall didn't benefit from goodwill of past 2 films QoS was not liked that well so Skyfall should have decreased by that logic. |
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| Author: | zwackerm [ Sun Oct 10, 2021 9:40 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
I don't understand how Skyfall did so well, people really only checked it out because it was the 50th anniversary of Bond? Seems to me like a sequel to a well liked film shouldn't drop off in OW so sharply. |
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| Author: | Jack Sparrow [ Sun Oct 10, 2021 10:14 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
There were many things that connected for Skyfall. 50th anniversay, the marketing was all over along with World Cup campaign, the reviews were great, Adele was on hot streak at that point. Sony did a good job making it the "event status". |
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| Author: | zwackerm [ Mon Oct 11, 2021 8:14 am ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Jack Sparrow wrote: There were many things that connected for Skyfall. 50th anniversay, the marketing was all over along with World Cup campaign, the reviews were great, Adele was on hot streak at that point. Sony did a good job making it the "event status". Marketing and reviews also apply to NTTD. I doubt there were that many people who bought a ticket just for the Adele song or the anniversary. |
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| Author: | Barrabás [ Mon Oct 11, 2021 11:28 am ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Nothing, $56M is very good considering millions of people are still afraid of getting permanent lung and neurological damage in case they go into a movie theatre. It's only a $14m drop from the last medicore film after a 6 year wait. |
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| Author: | Jack Sparrow [ Mon Oct 11, 2021 12:31 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
zwackerm wrote: Jack Sparrow wrote: There were many things that connected for Skyfall. 50th anniversay, the marketing was all over along with World Cup campaign, the reviews were great, Adele was on hot streak at that point. Sony did a good job making it the "event status". Marketing and reviews also apply to NTTD. I doubt there were that many people who bought a ticket just for the Adele song or the anniversary. Here I thought marketing and reviews are true for all movies. Was Adele mentioned four ticket sales? Was the point about ticket sales? I guess we will never know..... |
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| Author: | zwackerm [ Mon Oct 11, 2021 12:33 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
The odds of someone who is vaccinated getting permanent lung damage from Covid is extremely unlikely. |
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| Author: | Flava'd vs The World [ Mon Oct 11, 2021 12:53 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
A hit song can actually affect the box office. Look at 8 Mile, A Star Is Born, Frozen, etc... The Billie Eilish song added nothing to the marketing since it was released so long ago (February 2020!). That being said, Skyfall's massive breakout is still puzzling to me. It has a case to make as the best Bond film, but that only explains the legs, not the opening. |
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| Author: | Jack Sparrow [ Mon Oct 11, 2021 12:53 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
zwackerm wrote: The odds of someone who is vaccinated getting permanent lung damage from Covid is extremely unlikely. Don't want to be always disagreeing but if you don't get treated for COVID for a long time then the damage to your organs can be permanent though with vaccine the effects might not be severe. |
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| Author: | Barrabás [ Mon Oct 11, 2021 8:29 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Flava'd vs The World wrote: A hit song can actually affect the box office. Look at 8 Mile, A Star Is Born, Frozen, etc... The Billie Eilish song added nothing to the marketing since it was released so long ago (February 2020!). That being said, Skyfall's massive breakout is still puzzling to me. It has a case to make as the best Bond film, but that only explains the legs, not the opening. Skyfall just looked cooler. Javier Bardem was cooler as the villain. The title is badass. The Adele association helped. It just seemed more iconic. Quantum of Solace had lame settings, a bizarre title and an awful theme song so audiences kind of forgot about it instantly. In a weird way Skyfall acted as the true follow up to Casino Royale benefitting from that film's goodwill. |
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| Author: | Shack [ Tue Oct 12, 2021 1:26 am ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Bond faces a lot of challenges with government intelligence agencies being seen as untrustworthy, masculinity becoming less popular and Ethan Hunt. I'd take close to the rest of this decade off and see where the culture stands rather than force feed Bond into the current one. |
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| Author: | zwackerm [ Tue Oct 12, 2021 8:52 am ] |
| Post subject: | Re: No Time to Die - what went wrong? |
These are really international plays at this point, I highly doubt we'll see them stop making them till they start doing sub 500m WW. The drop from Skyfall to Spectre was only as much as its drop in NA, the rest of the world still loves Bond |
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| Author: | Mau [ Tue Oct 12, 2021 1:02 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Gen z does not care about Bond thats the problem. Bond encapsulates what Gen x and Boomers loved. So ofc Gen Z was not gonna give this a chance |
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| Author: | Barrabás [ Tue Oct 12, 2021 6:23 pm ] |
| Post subject: | Re: No Time to Die - what went wrong? |
Shack wrote: Bond faces a lot of challenges with government intelligence agencies being seen as untrustworthy, masculinity becoming less popular and Ethan Hunt. I'd take close to the rest of this decade off and see where the culture stands rather than force feed Bond into the current one. They should set it back in the 50s or 60s for a rebooted version. It would make it stand out from all the recent spy franchises. |
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