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 Japan Box-Office: On Hiatus 
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Speed Racer

Joined: Fri May 24, 2019 5:19 pm
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Estimates)
Came up with a more coherent way to compare how Elemental is holding up

date Elemental Kingdom 3 % of Kingdom 3 HDYL % of HDYL
August 4 38919 46491 83.71% 30707 126.74%
August 5 41884 79224 52.87% 49117 85.27%
August 6 53653 84430 63.55% 51253 104.68%
August 7 31289 36650 85.37% 25349 123.43%
August 8 29327 32514 90.20% 23562 124.47%
August 9 43841 44242 99.09% 34381 127.52%
August 10 32910 38287 85.96% 27889 118.00%
August 11 52555 75644 69.48% 53677 97.91%
August 12 45731 69098 66.18% 50389 90.76%
August 13 44866 63965 70.14% 45960 97.62%
August 14 48911 67477 72.49% 47384 103.22%
August 15 39036 47229 82.65% 35283 110.64%
August 16 56742 62944 90.15% 49687 114.20%


Thu Aug 17, 2023 2:30 am
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Speed Racer

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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Estimates)
Pretty sure How Do You Live will pass 7 billion yen this weekend.


Thu Aug 17, 2023 12:02 pm
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Waitress in LA

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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Estimates)
But will it get to 10 billion?


Thu Aug 17, 2023 1:11 pm
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Estimates)
It's going to need something extra to get it there, I believe. Whether that be another Miyazaki retirement announcement (although I have doubts this will be as effective as in the past), or an appealing giveaway, or something else... something is likely to be needed to get it to ¥10 billion. On its own, I predict it'll finish between ¥9-9.5 billion. Yes, close, but that extra ¥500m-1b won't be easy to get without some incentive.

About to post Thursday's estimates. A little lower than I was expecting, but still an above-average day and concludes Obon Festival 2023.

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Japan Box Office

“Gods are great ... but the heart is greater. For it is from our hearts they come, and to our hearts they shall return.”
“We were like gods at the dawning of the world, & our joy was so bright we could see nothing else but the other.”
“There are three things all wise men fear: the sea in storm, a night with no moon, and the anger of a gentle man.”
“You have to pretend you get an endgame. You have to carry on like you will; otherwise, you can't carry on at all.”
"Paper is dead without words / Ink idle without a poem / All the world dead without stories."


Thu Aug 17, 2023 3:51 pm
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Post Re: Japan Box-Office: Obon Festival 2023 - Daily Estimates
OBON FESTIVAL 2023 - DAILY ESTIMATES (08/10-17)

THURSDAY (08/10):
¥100 million ($692,000), -13%, ¥2.68 billion ($18.8 million) - Kingdom III: Flame of Destiny (Toho, Sony) Day 14
¥80 million ($556,000), 0, ¥677 million ($4.7 million) - Elemental (Disney) Day 7
¥80 million ($556,000), -01%, ¥5.79 billion ($40.8 million) - How Do You Live? (Toho) Day 28
¥80 million ($556,000), +02%, ¥3.31 billion ($23.3 million) - Mission: Impossible - Dead Reckoning Part 1 (Toho-Towa) Day 21
¥80 million ($556,000), 0, ¥732 million ($5.1 million) - Crayon Shin-chan: Super-Powered Climactic Battle - Soaring Hand-Rolled Sushi (Toho) Day 7
¥50 million ($346,000), 0, ¥555 million ($3.9 million) - Transformers: Rise of the Beasts (Toho-Towa) Day 7


FRIDAY (08/11): Mountain Day (National Holiday)
¥215 million ($1.5 million), +63%, ¥2.90 billion ($20.3 million) - Kingdom III: Flame of Destiny (Toho, Sony) Day 15
¥165 million ($1.1 million), +106%, ¥3.47 billion ($24.4 million) - Mission: Impossible - Dead Reckoning Part 1 (Toho-Towa) Day 22
¥155 million ($1.1 million), +75%, ¥5.94 billion ($41.9 million) - How Do You Live? (Toho) Day 29
¥135 million ($936,000), +35%, ¥812 million ($5.6 million) - Elemental (Disney) Day 8
¥130 million ($902,000), +07%, ¥862 million ($6.0 million) - Crayon Shin-chan: Super-Powered Climactic Battle - Soaring Hand-Rolled Sushi (Toho) Day 8
¥80 million ($554,000), 0, ¥80 million ($0.6 million) - Barbie (Warner Bros.) NEW
¥80 million ($554,000), -33%, ¥635 million ($4.4 million) - Transformers: Rise of the Beasts (Toho-Towa) Day 8


SATURDAY (08/12):
¥200 million ($1.4 million), -13%, ¥3.10 billion ($21.6 million) - Kingdom III: Flame of Destiny (Toho, Sony) Day 16
¥165 million ($1.1 million), +13%, ¥3.64 billion ($25.5 million) - Mission: Impossible - Dead Reckoning Part 1 (Toho-Towa) Day 23
¥150 million ($1.0 million), +03%, ¥6.10 billion ($42.9 million) - How Do You Live? (Toho) Day 30
¥115 million ($798,000), +09%, ¥927 million ($6.4 million) - Elemental (Disney) Day 9
¥115 million ($798,000), -10%, ¥977 million ($6.8 million) - Crayon Shin-chan: Super-Powered Climactic Battle - Soaring Hand-Rolled Sushi (Toho) Day 9
¥70 million ($485,000), -43%, ¥705 million ($4.9 million) - Transformers: Rise of the Beasts (Toho-Towa) Day 9
¥60 million ($415,000), 0, ¥140 million ($1.0 million) - Barbie (Warner Bros.) Day 2


SUNDAY (08/13):
¥190 million ($1.3 million), -24%, ¥3.28 billion ($22.9 million) - Kingdom III: Flame of Destiny (Toho, Sony) Day 17
¥150 million ($1.0 million), +02%, ¥3.78 billion ($26.5 million) - Mission: Impossible - Dead Reckoning Part 1 (Toho-Towa) Day 24
¥135 million ($934,000), -10%, ¥6.24 billion ($43.9 million) - How Do You Live? (Toho) Day 31
¥115 million ($798,000), -16%, ¥1.04 billion ($7.2 million) - Elemental (Disney) Day 10
¥110 million ($694,000), -32%, ¥1.09 billion ($7.6 million) - Crayon Shin-chan: Super-Powered Climactic Battle - Soaring Hand-Rolled Sushi (Toho) Day 10
¥65 million ($451,000), -43%, ¥770 million ($5.4 million) - Transformers: Rise of the Beasts (Toho-Towa) Day 10
¥50 million ($346,000), 0, ¥191 million ($1.3 million) - Barbie (Warner Bros.) Day 3


MONDAY (08/14): Aeon Cinema Day
¥190 million ($1.3 million), +84%, ¥3.47 billion ($24.2 million) - Kingdom III: Flame of Destiny (Toho, Sony) Day 18
¥155 million ($1.1 million), +145%, ¥3.94 billion ($27.6 million) - Mission: Impossible - Dead Reckoning Part 1 (Toho-Towa) Day 25
¥135 million ($934,000), +87%, ¥6.53 billion ($44.8 million) - How Do You Live? (Toho) Day 32
¥120 million ($831,000), +56%, ¥1.16 billion ($8.0 million) - Elemental (Disney) Day 11
¥110 million ($761,000), +46%, ¥1.20 billion ($8.3 million) - Crayon Shin-chan: Super-Powered Climactic Battle - Soaring Hand-Rolled Sushi (Toho) Day 11
¥65 million ($450,000), +27%, ¥835 million ($5.8 million) - Transformers: Rise of the Beasts (Toho-Towa) Day 11
¥45 million ($311,000), 0, ¥236 million ($1.6 million) - Barbie (Warner Bros.) Day 4


TUESDAY (08/15):
¥130 million ($893,000), +45%, ¥3.60 billion ($25.1 million) - Kingdom III: Flame of Destiny (Toho, Sony) Day 19
¥110 million ($755,000), +70%, ¥4.06 billion ($28.4 million) - Mission: Impossible - Dead Reckoning Part 1 (Toho-Towa) Day 26
¥100 million ($687,000), +50%, ¥6.63 billion ($45.5 million) - How Do You Live? (Toho) Day 33
¥100 million ($687,000), +33%, ¥1.26 billion ($8.7 million) - Elemental (Disney) Day 12
¥85 million ($584,000), +18%, ¥1.29 billion ($9.0 million) - Crayon Shin-chan: Super-Powered Climactic Battle - Soaring Hand-Rolled Sushi (Toho) Day 12
¥45 million ($309,000), -03%, ¥880 million ($6.1 million) - Transformers: Rise of the Beasts (Toho-Towa) Day 12
¥35 million ($241,000), 0, ¥271 million ($1.8 million) - Barbie (Warner Bros.) Day 5


WEDNESDAY (08/16): Toho Cinema Day
¥170 million ($1.2 million), +42%, ¥3.77 billion ($26.3 million) - Kingdom III: Flame of Destiny (Toho, Sony) Day 20
¥140 million ($961,000), +29%, ¥1.40 billion ($9.8 million) - Elemental (Disney) Day 13
¥135 million ($927,000), +58%, ¥4.19 billion ($29.3 million) - Mission: Impossible - Dead Reckoning Part 1 (Toho-Towa) Day 27
¥135 million ($927,000), +44%, ¥6.77 billion ($46.4 million) - How Do You Live? (Toho) Day 34
¥110 million ($755,000), +18%, ¥1.40 billion ($9.8 million) - Crayon Shin-chan: Super-Powered Climactic Battle - Soaring Hand-Rolled Sushi (Toho) Day 13
¥60 million ($412,000), +08%, ¥940 million ($6.5 million) - Transformers: Rise of the Beasts (Toho-Towa) Day 13
¥50 million ($343,000), 0, ¥321 million ($2.2 million) - Barbie (Warner Bros.) Day 6


THURSDAY (08/17)
¥85 million ($581,000), -22%, ¥3.86 billion ($26.9 million) - Kingdom III: Flame of Destiny (Toho, Sony) Day 21
¥75 million ($512,000), -10%, ¥1.48 billion ($10.3 million) - Elemental (Disney) Day 14
¥75 million ($512,000), -10%, ¥427 billion ($29.8 million) - Mission: Impossible - Dead Reckoning Part 1 (Toho-Towa) Day 28
¥70 million ($478,000), -13%, ¥6.84 billion ($46.9 million) - How Do You Live? (Toho) Day 35
¥60 million ($409,000), -23%, ¥1.46 billion ($10.2 million) - Crayon Shin-chan: Super-Powered Climactic Battle - Soaring Hand-Rolled Sushi (Toho) Day 14
¥35 million ($239,000), -31%, ¥975 million ($6.7 million) - Transformers: Rise of the Beasts (Toho-Towa) Day 14
¥30 million ($205,000), 0, ¥351 million ($2.4 million) - Barbie (Warner Bros.) Day 7


% change vs same day last week.

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Japan Box Office

“Gods are great ... but the heart is greater. For it is from our hearts they come, and to our hearts they shall return.”
“We were like gods at the dawning of the world, & our joy was so bright we could see nothing else but the other.”
“There are three things all wise men fear: the sea in storm, a night with no moon, and the anger of a gentle man.”
“You have to pretend you get an endgame. You have to carry on like you will; otherwise, you can't carry on at all.”
"Paper is dead without words / Ink idle without a poem / All the world dead without stories."


Thu Aug 17, 2023 3:59 pm
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Speed Racer

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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
Sales for Sand Land just look hideous. Absolutely hideous. Curious how low it will be this weekend.

edit:

Hmm... the opening on mimorin isn't horrible. Actually comfortably in the lead. We will see.


Thu Aug 17, 2023 7:19 pm
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
It's pretty bad still. It should have been able to win Friday very easily, as it's up against holdovers that are 3-6 weeks old now, but it's currently barely above them.

I suspect it will still win Friday, openers advantage, but I don't like its chances for the whole weekend unless it starts to pull well ahead later today. And if it does win the weekend, it'll be a pretty rough opening it would seem.

JustLurking talked about how they've put a lot into this old one-shot as if they're launching a new franchise from it across various mediums, but I don't know... doesn't look good. Most things become a franchise or multi-media success organically. Most that try to get forced to become a franchise or a bigger franchise usually fail. Interest has to be there, and that interest has to grow from person to person. Can't just pump a bunch of stuff out and expect loads of people to jump on board from the start.

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Japan Box Office

“Gods are great ... but the heart is greater. For it is from our hearts they come, and to our hearts they shall return.”
“We were like gods at the dawning of the world, & our joy was so bright we could see nothing else but the other.”
“There are three things all wise men fear: the sea in storm, a night with no moon, and the anger of a gentle man.”
“You have to pretend you get an endgame. You have to carry on like you will; otherwise, you can't carry on at all.”
"Paper is dead without words / Ink idle without a poem / All the world dead without stories."


Thu Aug 17, 2023 10:36 pm
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Speed Racer

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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
I actually think Sand Land will fall behind at this point, this Friday. Its afternoon and evening sales might not pick up the slack.


Thu Aug 17, 2023 11:14 pm
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Waitress in LA

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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Estimates)
Corpse wrote:
It's going to need something extra to get it there, I believe. Whether that be another Miyazaki retirement announcement (although I have doubts this will be as effective as in the past), or an appealing giveaway, or something else... something is likely to be needed to get it to ¥10 billion. On its own, I predict it'll finish between ¥9-9.5 billion. Yes, close, but that extra ¥500m-1b won't be easy to get without some incentive.


I think they should start promoting it. Perhaps an official trailer would help? I doubt it would at this stage, but ...
They only now released some official images of scenes of the film.

https://twitter.com/oricon_anime_/statu ... 2570805377


Fri Aug 18, 2023 8:45 am
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
cannastop wrote:
I actually think Sand Land will fall behind at this point, this Friday. Its afternoon and evening sales might not pick up the slack.


You were right. It's really too close to say what film came out on top on Friday, my prediction is Kingdom III again, but for Sand Land to be in third on mimorin and in a 5-way race for #1 against holdovers that range from 3 weeks to 6 weeks old is embarrassing for it.

Not winning Friday, or maybe coming out just barely on top thanks to its premium showings, probably means it's not winning the weekend in its debut. Holdovers tend to see bigger gains over Sat/Sun.

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Japan Box Office

“Gods are great ... but the heart is greater. For it is from our hearts they come, and to our hearts they shall return.”
“We were like gods at the dawning of the world, & our joy was so bright we could see nothing else but the other.”
“There are three things all wise men fear: the sea in storm, a night with no moon, and the anger of a gentle man.”
“You have to pretend you get an endgame. You have to carry on like you will; otherwise, you can't carry on at all.”
"Paper is dead without words / Ink idle without a poem / All the world dead without stories."


Fri Aug 18, 2023 9:34 am
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Estimates)
tarabeesley wrote:
Corpse wrote:
It's going to need something extra to get it there, I believe. Whether that be another Miyazaki retirement announcement (although I have doubts this will be as effective as in the past), or an appealing giveaway, or something else... something is likely to be needed to get it to ¥10 billion. On its own, I predict it'll finish between ¥9-9.5 billion. Yes, close, but that extra ¥500m-1b won't be easy to get without some incentive.


I think they should start promoting it. Perhaps an official trailer would help? I doubt it would at this stage, but ...
They only now released some official images of scenes of the film.

https://twitter.com/oricon_anime_/statu ... 2570805377


Maybe? Although doing this now on the backend of summer will probably have a minimal effect.

I don't want ¥10 billion to be seen as a mark of disappointment here. If it misses it, yeah, I'd say this film disappointed. But if it gets there, it'll be a success. Not a huge one, not as high as some expectations were, but it's still a success. (Although I don't know how much of a profit that gives it, if any, since it's believed to be the most expensive film ever, which will be a budget over ¥5 billion.)

But ¥10 billion is still that gold standard in the market. It's a little easier to reach now as avg. ticket prices gradually increases (largely thanks to the popularity of premium showings), but it's still the big milestone to shoot for when possible.

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Japan Box Office

“Gods are great ... but the heart is greater. For it is from our hearts they come, and to our hearts they shall return.”
“We were like gods at the dawning of the world, & our joy was so bright we could see nothing else but the other.”
“There are three things all wise men fear: the sea in storm, a night with no moon, and the anger of a gentle man.”
“You have to pretend you get an endgame. You have to carry on like you will; otherwise, you can't carry on at all.”
"Paper is dead without words / Ink idle without a poem / All the world dead without stories."


Fri Aug 18, 2023 9:40 am
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Waitress in LA

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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Estimates)
Corpse wrote:
tarabeesley wrote:
Corpse wrote:
It's going to need something extra to get it there, I believe. Whether that be another Miyazaki retirement announcement (although I have doubts this will be as effective as in the past), or an appealing giveaway, or something else... something is likely to be needed to get it to ¥10 billion. On its own, I predict it'll finish between ¥9-9.5 billion. Yes, close, but that extra ¥500m-1b won't be easy to get without some incentive.


I think they should start promoting it. Perhaps an official trailer would help? I doubt it would at this stage, but ...
They only now released some official images of scenes of the film.

https://twitter.com/oricon_anime_/statu ... 2570805377


Maybe? Although doing this now on the backend of summer will probably have a minimal effect.

I don't want ¥10 billion to be seen as a mark of disappointment here. If it misses it, yeah, I'd say this film disappointed. But if it gets there, it'll be a success. Not a huge one, not as high as some expectations were, but it's still a success. (Although I don't know how much of a profit that gives it, if any, since it's believed to be the most expensive film ever, which will be a budget over ¥5 billion.)

But ¥10 billion is still that gold standard in the market. It's a little easier to reach now as avg. ticket prices gradually increases (largely thanks to the popularity of premium showings), but it's still the big milestone to shoot for when possible.


FranSpeech is reporting 'How Do You Live' is still in 4th place on the 18th of August.

1. Kingdom3
2. Elemental
3. MI7
4. How Do You Live
5. Sand Land
6. CrayonShinchan
7. Barbie
8. Transformers
9. Super Mario

Sand Land didn't make a huge Friday gross


Fri Aug 18, 2023 10:14 am
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
FranSpeech is estimating, as no official daily estimates are released in Japan unless a studio releases figures. Keep that in mind with the many Twitter users to post Japan numbers. They're usually close, of course, but they're not official.

I'd estimate Sand Land to be higher though. It's avg. ticket price should be a little on the high end (or at least upper-mid) given the premium showings. And I assume most of its audience consisted of Toriyama fans, which would be adults. Nothing really high, but high enough that being so close in admissions to the others should give it at least third place in revenue I'd think. I'd estimate second place myself. Having Elemental in second is unlikely since it has the second lowest avg. ticket price of the big films in release right now, so being close in admissions probably puts it in 3rd-5th.

The top 5 are super close overall though. Only 4k admissions separated them on mimorin, so nationally, they could be <10k admissions of each other.

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Japan Box Office

“Gods are great ... but the heart is greater. For it is from our hearts they come, and to our hearts they shall return.”
“We were like gods at the dawning of the world, & our joy was so bright we could see nothing else but the other.”
“There are three things all wise men fear: the sea in storm, a night with no moon, and the anger of a gentle man.”
“You have to pretend you get an endgame. You have to carry on like you will; otherwise, you can't carry on at all.”
"Paper is dead without words / Ink idle without a poem / All the world dead without stories."


Fri Aug 18, 2023 11:36 am
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
Oof. Sand Land actually declined on Saturday... Finished a more clear 5th place for the day.

The holdovers should perform better on Sunday vs Saturday than Sand Land will, so Sand Land might be looking at a very disappointing 5th place debut this weekend. Sub-¥200 million opening weekend very likely, which is going to make reaching ¥1 billion tough.

I don't know how it's doing outside the box office, but this feels like an end to a franchise before it really even began to me. I appreciate trying to start a new franchise, but at the same time this feels like a waste of a lot of money on this project too.

As for the holdovers, Kingdom III is going to reign atop the box office for a fourth straight weekend. How Do You Live? had the best hold vs last week and may rise up to second place in its sixth weekend. Good sign for it, though the numbers have dropped too far for good holds to matter too much, I feel. MI7 likely coming in third. Elemental probably fourth, but if it has a bigger Sun. bump, it could take third. Sand Land in fifth as mentioned. And then Crayon Shin-chan in sixth (but a big Sun. bump could allow it to challenge Sand Land for fifth...).

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Japan Box Office

“Gods are great ... but the heart is greater. For it is from our hearts they come, and to our hearts they shall return.”
“We were like gods at the dawning of the world, & our joy was so bright we could see nothing else but the other.”
“There are three things all wise men fear: the sea in storm, a night with no moon, and the anger of a gentle man.”
“You have to pretend you get an endgame. You have to carry on like you will; otherwise, you can't carry on at all.”
"Paper is dead without words / Ink idle without a poem / All the world dead without stories."


Sat Aug 19, 2023 10:02 am
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
The volume did ok for what it is...a new release of a kanzenban/decades old oneshot. And if people can't be bothered to show for the film I assume the console game will tank completely.


Sat Aug 19, 2023 1:58 pm
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
I'm a little disappointed in Elemental's performance this weekend. But I guess because schools are out in Japan, it does better in the weekdays.


Sat Aug 19, 2023 5:08 pm
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
JustLurking wrote:
The volume did ok for what it is...a new release of a kanzenban/decades old oneshot. And if people can't be bothered to show for the film I assume the console game will tank completely.


Not sure about the video game. But the way the video game market works in Japan, if it doesn't have a big debut, it won't sell a lot. People rush out to buy games in Japan, or at least they did when I paid attention to the market 10 years ago.


Sat Aug 19, 2023 5:09 pm
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
Also, schools are out in Japan for all of August, right?


Sat Aug 19, 2023 6:45 pm
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
By the way, Corpse, it was leaked today that DS will return to theaters with the fortress arc. Probably a trilogy.


Sun Aug 20, 2023 7:11 am
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
@eigarankingnews
``How Do You Live '' estimated box office today... 108 million yen for 20th August.
Cumulative total... 6.943 billion yen ( ※ estimated value)

'Keeping the number at a high level of 82% compared to last week, is there a possibility that the ranking will rise?
After all, it seems that the increase in the number of mobilizations can be greatly expected due to the lifting of the information ban!'

Perhaps 'How Do You Live' could reach second or first place this weekend?
People are commenting that if Ghibli had advertised 'How Do You Live' from the start it might've reached 10 billion yen already.


Sun Aug 20, 2023 10:06 am
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
cannastop wrote:
Also, schools are out in Japan for all of August, right?


Correct. So weekdays for younger-skewing films will be strong for a while longer. Not as strong as during Obon of course, but still above average.

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Japan Box Office

“Gods are great ... but the heart is greater. For it is from our hearts they come, and to our hearts they shall return.”
“We were like gods at the dawning of the world, & our joy was so bright we could see nothing else but the other.”
“There are three things all wise men fear: the sea in storm, a night with no moon, and the anger of a gentle man.”
“You have to pretend you get an endgame. You have to carry on like you will; otherwise, you can't carry on at all.”
"Paper is dead without words / Ink idle without a poem / All the world dead without stories."


Sun Aug 20, 2023 10:21 am
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
JustLurking wrote:
By the way, Corpse, it was leaked today that DS will return to theaters with the fortress arc. Probably a trilogy.


Good news. If not a trilogy, then at least a Part 1/Part 2 release.

Will be fun to see what it/they can do.

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Japan Box Office

“Gods are great ... but the heart is greater. For it is from our hearts they come, and to our hearts they shall return.”
“We were like gods at the dawning of the world, & our joy was so bright we could see nothing else but the other.”
“There are three things all wise men fear: the sea in storm, a night with no moon, and the anger of a gentle man.”
“You have to pretend you get an endgame. You have to carry on like you will; otherwise, you can't carry on at all.”
"Paper is dead without words / Ink idle without a poem / All the world dead without stories."


Sun Aug 20, 2023 10:26 am
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Don't Dream It, Be It
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Joined: Wed Aug 02, 2006 12:45 pm
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Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
tarabeesley wrote:
@eigarankingnews
``How Do You Live '' estimated box office today... 108 million yen for 20th August.
Cumulative total... 6.943 billion yen ( ※ estimated value)

'Keeping the number at a high level of 82% compared to last week, is there a possibility that the ranking will rise?
After all, it seems that the increase in the number of mobilizations can be greatly expected due to the lifting of the information ban!'

Perhaps 'How Do You Live' could reach second or first place this weekend?
People are commenting that if Ghibli had advertised 'How Do You Live' from the start it might've reached 10 billion yen already.


That's always going to be the question: If the decision to not release any information about it and not market it benefitted or hurt it?

The opening weekend was strong, but that 50% second weekend decline was awful. The norm (for past Miyazaki films and other comparable films) is to drop 10-20% over the second weekend. Pretty much every comparable film dropped in that range. So,, why did it drop 50%? Was it because only the biggest Ghibli/Miyazaki films came out on opening weekend, and the lack of marketing contributed to casuals being unaware of it to cause it to drop that much? Is it mixed/poor WOM? Subsequent holds haven't been notable, usually in the 30/35% range which is very average.

The hold THIS weekend is good. It's probably in second place. It's just that its daily/weekly numbers have dropped enough at this stage where good holds can only get it so far now. ¥10 billion isn't impossible, but it's going to require something more than achieving good holds now.

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Japan Box Office

“Gods are great ... but the heart is greater. For it is from our hearts they come, and to our hearts they shall return.”
“We were like gods at the dawning of the world, & our joy was so bright we could see nothing else but the other.”
“There are three things all wise men fear: the sea in storm, a night with no moon, and the anger of a gentle man.”
“You have to pretend you get an endgame. You have to carry on like you will; otherwise, you can't carry on at all.”
"Paper is dead without words / Ink idle without a poem / All the world dead without stories."


Sun Aug 20, 2023 11:53 am
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Speed Racer

Joined: Fri May 24, 2019 5:19 pm
Posts: 132
Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
Looks like Elemental will win the last Monday of summer vacation in Japan. In admissions, if not Yen as well.


Mon Aug 21, 2023 5:10 am
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Speed Racer

Joined: Fri May 24, 2019 5:19 pm
Posts: 132
Post Re: Japan Box-Office: Obon Festival 2023 (Daily Ests) - FINA
What's the chance that Elemental is #1 at the box office this weekend, seeing as it's holding up well on weekdays.


Tue Aug 22, 2023 2:35 pm
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